Building Your Brand
Your brand does more than stand out to your customers.
Your brand represents the relationship you want to form with them.
We form our opinion about businesses at first sight. We don’t just see what they do, but who they are – and how we feel about them.
A poor brand can communicate all the wrong messages, but a strong brand says all the right things, provoking the right response from potential customers.
How do you want them to feel? Welcome? Cheerful? Enthused? Contemplative? Professional? Relaxed? Creative? Noticed?
A strong brand represents who you are at first glance. When people see it, they don’t just see what you do – they also feel the way you want them to feel about you.
I work with clients to establish first who your business is, rather than simply what it does. This is the foundation on which brand graphics, colours, fonts and style guides can be created.
Your brand identity then permeates every interaction. It’s not just your website, it’s also your emails, brochures, business cards, posters, shop site, van…
Whether you’re establishing a new business, need to solidify your brand or want to redesign, build a brand that communicates all the right things.
Clients
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Building brand package to add clarity to an existing brand. Website design refresh and copy writing, as well as some…
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Building a brand package to refresh and bring clarity to an existing brand. Design, layout and some copy for service…
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Brand design for a fledgling business, followed by website development, copy writing and simple social media assets.
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“The site is excellent… thank you so much!” Brand design for a new business, followed by website development, copy writing…